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PR @ Work: Case Studies

 

Public Relations has the power to grab attention, build brands, and establish credibility.  PR Flex is here to remind you that great PR does not have to be the domain of the big brands.  So read on and see how companies and organizations* large and small have leveraged PR to turn heads.

 

*The following case studies are intended to showcase the value and benefit of a well-executed PR project. Employees and associates of PR Flex worked on all of them, though not all while employed by PR Flex. 

 

Repositioning a Brand: Taking Sunglass Hut from Function to Fashion >>

 

Releasing Results of a Research Study: Baltimore Collegetown Network >>

 

Promoting an Upcoming Television Appearance >>

 

Building Awareness for a Special Event >>

 

Responding to Negative Press with a Strong Voice >>

 

Unveiling a New Brand >>

 

Aligning with an Appropriate and Credible Spokesperson >>

 

Inserting a Company into Current News Trends >>

 

Building a Personality Through Traditional and Social Media >>